I'm Sam, and I build software, websites and AI that make work easier

About me
I'm an entrepreneur from Almere. At 14 I started my first business, in clothing. It taught me about brand, taste and shipping something real.
That urge to make things pulled me to the web. Designing clothes became designing websites; I taught myself the craft and turned a hobby into my work.
Today I run Goudbeek. We find where work gets stuck, build what it needs, and keep it running after.
Why work with me
I don't build for the launch. I build for ten years from now.
- 01
Personal and direct
You talk to me, not to an account manager. Whoever designs your solution builds it too, and is there when something comes up.
- 02
Made to measure, not off the shelf
No template that almost fits. I first look at how you work and build around it, down to the details.
- 03
Quality over speed
I give every project my very best and only deliver what I stand behind myself. Better one thing done well than three done by half.
- 04
Built to last
This matters most to me. The improvement we make today should still be in use ten years from now: maintainable, well documented and yours.
“Make fewer things, but make them count.”
How I got here
- 2022
Started my first business, in clothing, at 14.
- 2023
Moved into web design; the first websites for clients.
- 2024
Internships, and learned how real products get built.
- 2025
Went professional in web and AI development.
- 2026
Goudbeek improves business processes with AI and software; Brohns live, Tougather and Aethernet in build.
Build something together?